The press release is the single most used document in public relations work.
It is often the first line of communications between you and the media, and one
you will use frequently when communicating about your food or restaurant
business. How you write the press release, how you deliver it to media, and how
you deal with the media afterward, can make your business busier, better and
more successful. If you purchase RESTAURANT & FOOD PROFESSIONALS: WRITE
YOUR PRESS RELEASE!, you will understand how to create and work with press
releases to increase the attention – and the business – you get today.
Why do you need to know how to write a press release?
Because public relations is not a privilege, it’s a right.™
Until now, PR has only been done by the professionals, agents and
representatives who require an investment of time and money you may not have to
give. Why wait to get your share of the media coverage available today? Start
writing and sending out your own press releases today!
Whether you use a press release to alert the media to an event, or simply to
inform–as in, ‘we have a new menu, a new product, a new customer base,’ or
‘we’ve developed a new technique that will impact business – or to get some sort
of response, say because you have breaking news of an urgent nature, there is a
right way to approach it, and that’s what we are covering in RESTAURANT & FOOD
PROFESSIONALS: WRITE YOUR PRESS RELEASE!
Buy the book now, and you will learn:
- What to write about
- Who receives a press release
- Writing, distribution and follow up
Plus receive tips on writing, samples to follow, and when to use a Media
Alert. Start communicating with media today!