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Restaurant
Marketing and Public Relations
Restaurant marketing, though often overlooked and under funded, is crucial
to both startup success and the building and maintaining of critical sales
levels. While there are many things you can do in house, and direct and
community marketing is always a good idea, I have found a public relations
campaign essential to building large scale awareness of a restaurant
quickly and effectively.
I spent many years hoping (and expecting) the media
would "find" me. Don't take that chance- aggressively pursuing
publicity pays off much better than direct
media buys.
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Restaurant Marketing for Owners and Managers |
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This hands-on resource offers a variety of material that is applicable to the day-to-day operation of a foodservice business, including strategies linking the location and design of a restaurant with its menu and pricing. |
Price: $30.00
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> Restaurant Marketing & Public Relations |
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